Facebook Has Developed Into The Search Engine For Local Business Marketing

Facebook is making significant strides in local search, particularly in blending social media data with local search results.

This may be enough to start turning the tide toward making local businesses and indeed regional or national businesses into using Facebook as their major local search player as more and more users discover and enjoy the search experience through our brand promotion services.

All of the recent (2017) improvements to Facebook’s search function give users more reason to stay on Facebook, spend more time on the platform and consume more content. Facebook is finally making a realistic foray into local search and has the potential to significantly grow usage, which in turn can help small businesses that already love the engagement it provides to existing customers.

local marketing ideas viralThus, it makes sense for a local business to review its business page “About” section and the way its information shows up in search results to make sure it captures the increasing search traffic Facebook hopes to deliver. Here are a few tips to get started:

  • Review your Facebook business profile and make sure it is complete. This is similar to all of the 14 local search engine facilities available and includes contact information, details about your business and interactive functions you can adopt.
  • Verify that location information is accurate. This returns a physical map location that shows up at the top of your business profile when your page is displayed. A map pin should be automatically generated when you provide an address, however we have seen some businesses that do not display the location or map even when an address was provided.
  • Add business categories that further describe your business. Although you are only asked for one business category when you create your Facebook page, you can return and edit the “About” section to add two more business categories that may help improve visibility, depending on the search terms used.
    Activate buttons that Facebook offers, such as call-to-click and appointment schedulers that help convert traffic to your page.
  • Don’t leave blanks in any section: These might trigger Facebook to crowdsource answers. Your answers will always be the most reliable answers, even if you answer, “No,” or you indicate the question is not applicable to your business.

get local business noticed on social media viral video contentKeep an eye out for even more developments, as Facebook’s unique data set will continue to allow it to provide more targeted and customized results.

“Will we see Facebook AdWords or Facebook SEO any time soon? I wouldn’t bet against it”

Do You Want A Free analysis Of Your Business in your Postal code/Zip Code? We will provide a breakdown of your fanpage against the top one in your area and against the top regional fanpage in the same category. Just email lee@letstalksocialmedia.co.

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A Well Known, Yet Underestimated SEO Trick For 2016… and 2017!

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Hi Friend,

The easiest way to rank your website on the first page of Google?

Definitely contextual backlinks. Because they are surrounded with many keywords, they have more value than spammy links from forum profiles or blog comments. They also look more natural.

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3 Roads To Success
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There are 3 easy ways to build contextual backlinks. You can:

* Create a ton of Web 2.0 sites and publish your articles with backlinks there.

* Guest post on other people’s blogs.

* Publish articles in article directories.

And that’s pretty much it.

You’ve probably already heard that. But, that’s not all. You shouldn’t stop there. For real success, you need to go that extra mile.

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Going The EXTRA MILE
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affiliate-promo-material-2-logo-with-service-nameYou shouldn’t just link to your “money site”… You need to build links to all of your web 2.0 sites as well! You need to build links to your links. We call them “second tier” links. They make all the difference. They make your support sites seem more “legit”. They make links from support sites more valuable. You want that, RIGHT?!

You may argue with me that this requires TONS of content. It’s true. I’ll reveal the solution after I answer another open question.

How to build “second tier” links? Simply, create Web 2.0 sites, write guest posts and publish articles in article directories — and use all this content to link to your “first tier” links!

Huh… I can’t believe how EASY it is. All you need is enough content. And I’ll tell you how to get it. It can be very cheap (or even FREE).

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FREE Content — A Myth?
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affiliate-promo-material-1-banner-160x600Many people aren’t telling you about this strategy because they don’t want you to know how POWERFUL it is. Using a top-quality article spinner is GUARANTEED to generate all the content you need… in seconds, for no money at all after your initial investment!

Even better news is that BAD spinning doesn’t cut it anymore these days. Google hates poorly spun articles. I hate them too. That is why you need to pick an article spinner that is able to spin content just like humans — and you’ll be able to DOMINATE your competitors!

I personally prefer Spin Rewriter. I’ve tried all of them and at the moment only Spin Rewriter is able to produce readable and unique content. With a SINGLE click. aND They have also just launched a BRAND NEW version, Spin Rewriter 7.0! You may want to take a peek:

(This video might blow you away, heh…)

Anyway, there is a 5-day free trial, so you can test it for yourself. No strings attached! Imagine, how many articles you can spin in 5 days. Completely FREE.

Talk soon, (you can write and thank me) … 😉

Lee Werrell

P.S.: Guys from Spin Rewriter don’t just sell software. They also GIVE AWAY knowledge. They’ll also teach you exactly what to do with unlimited content to rank your websites on TOP of Google, with a daily blueprint, for 34 straight days. Completely FREE of charge! Your step-by-step training will start on Day 1.

Free Social Media Cheatsheets, Twitter, Tumblr, Facebook, LinkedIn, Google+, Blogging + More

Both of the questions asking what Social Media is for individuals and businesses is a never-ending question as Social Media is constantly changing as a medium.


However there are constants that abound across the social media sites and social networks that can be leveraged to build a strong following and to great financial advantage.

imac_1486x1064Many people think they know what social media is and have several social media accounts which they use daily. Social media news is always popular and a number of benchmarking tools use this to provide updates and social media analysis, producing reports on trends and fads that come and go.

For anyone that is interested in learning about the best ways to use social media or social networking sites, you can get a range of free “Cheat Sheets” from us by filling in the sign up form signup-now

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Each week, we will send you a different platform with hints, tips and advice on how best to use the social media site and the best way to promote your business. If you don’t have a business, you can learn how businesses are using these tools to attract you and extract your hard earned money by way of products and services. There is absolutely NO charge and you can unsubscribe at any time, although we hope you don’t as we are planning more and more free information as well as help and advice, details of available tools and programs and other related items along the way.

Go ahead – sign up now and get your first Social Media Cheat Sheet on using Twitter within minutes.

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How To Become An Email-Marketing Rock Star 08/06/2015

LTSM Ed : SOme tips on what you need to be successful in EMail Marketing – As well as life!

For Additional Info on what the big boys are spending their money on sehttp://improveyourcondition.com/home/streamsend-offers-guide-to-email-marketing-automation-integration-business-wire/

So you want to be an email-marketing rock star. Does having email groupies when you travel around the world and speak at events get your motor running? 

If you are a brand-side email marketer, building your personal brand as a thought leader can be one of the best ways to enhance your career and your industry stature. Don't schedule that world tour just yet, though.

You have to be good — make that great —  at what you do. You must be able to back up your industry reputation with solid results. You also need a few other qualities.

What a Rock Star Needs

  • Desire. You need it if you're going to achieve your goals.
  • Commitment. If you aren't prepared to add more hours and potentially some travel to your already long work week, fuhgeddaboutit.
  • Point of view. Stand for something and be known for it.
  • Focus. Concentrate on your expertise: responsive design, B2B automation, testing, retail, deliverability, etc.  
  • Support. It's hard to become a thought leader if your boss doesn't support your efforts by allowing you to speak at events, talk to the media, and do case studies.
  • Channels to Build Your Rock Stardom

Following are several channels or activities you can use to build your personal brand. Unless you're superhuman, you probably can't tackle every single one. Instead, focus on a few that you enjoy, are good at, and can expect your boss to support:

  • Speaking: Presenting at industry and vendor events is one of the best ways to build your brand and tell your story. Get started by being part of a panel or co-presenting with an experienced speaker from your agency or email vendor.
  • Writing: Writing articles and blog posts is the way to go if being on stage doesn't float your boat yet. Write for one of your vendors' blogs, contribute to an industry publication, or even start your own blog. 
  • Case studies: Vendors and publications are always looking for case studies, so get buy-in from your boss and PR team to tell your company's story. An approved case study can become the basis of your story platform.
  • Media interviews: Let your agency or vendors know that you are available to speak with the media. If you aren't an experienced interviewee, get tips from your PR team, and practice. Outline your key points and messages, and stick to them.
  • Association involvement: Join a marketing association, and get involved with a committee. Not only will you work with other industry movers and shakers, but you might also get to own or contribute significantly to high-visibility initiatives.
  • Vendor advisory boards : Many of your vendors have advisory boards or user/product committees and groups. Ask to join one or two and then be active. This exposure can bring speaking or writing invitations.
  • Industry/vendor communities: The email-marketing industry has several active communities where you can rub shoulders online with the best and brightest. Learn from influencers, and share your experiences, POV and expertise.
  • Awards: Winning an award can raise your visibility and boost your confidence. Your chances might be better than you think. You might compete with 10 or 20 others, not thousands. One place to start: your email vendor's awards program.
  • Networking: Reputation, trust and relationships build your personal brand. These friendships can open doors, whether for speaking opportunities or association committees. So, attend or offer to help organize local meet-ups or networking events.
  • Social media: If you create value, engage with others and focus on select areas and networks — a Pinterest board, LinkedIn group or Twitter — you can build a solid following.  

What is your path to email-marketing rock stardom? 

Until next time, take it up a notch.

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