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Courtesy of: The Website Group
1. Local Searches Lead 50% Of Mobile Visitors To Physically Visit Stores Within One Day
Google’s research into local search behaviours revealed that local searchers are positioned to take action. That means they want to spend their money and are looking for a local, convenient place to do so. According to Google’s findings, “50% of consumers who conducted a local search on their smartphone visited a store within a day, and 34% who searched on computer/tablet did the same.” This means rankings in local search has a direct and spectacular impact and boost to in-store traffic.
2. More Than 60% Of Consumers Have Used Local Information In Adverts Seen Online
In the same study, Google found that consumers have a clear preference when it comes to having adverts customised to their surroundings. They found that:
3. 88% Of Consumers Trust Online Reviews As Much As Personal Recommendations
Local businesses should be aware of the importance of online reviews, especially positive ones. They should also seek advice on how best to deal with negative ones too. As highlighted in this stat from BrightLocal’s 2016 Local Consumer Review Survey. Increasingly, consumers are turning to Google to get recommendations and referrals for local businesses.
4. Business Address/Location Is The Primary Piece Of Information Sought By Local Searchers
We’ve already stated the importance of using local information in your adverts; however, it’s just as important to make sure you’re including key contact and location info on your website and social media profiles, as well as accurate map references and directions. Lets Talk Social Media Can Help Your Optimise Your Listings.
According to research by “comScore”, “Neustar Localeze” and agency “15 Miles”, address and location are the primary pieces of information sought by local searchers.
5. 18% Of Local Mobile Searches Lead To A Sale Within One Day
One Day! How will that affect your bottom line? We already mentioned how local searchers are more likely to visit a store, but Google has also found that these customers are likely to actually make a purchase, within the next day. They also found that one in three smartphone searches occurred immediately before a consumer visited a store and that 15% of in-store activity involved product or price comparison searches.
In other words, capturing the local search market means first dibs for consumers who are in the final stages of the buying cycle, wallets out, ready to buy. Try enticing these consumers to spend money in your store through the use of mobile coupon campaigns.
6. 50% Of Mobile Users Always Prefer A Mobile Browser To A Mobile App
There has been a lot of talk about mobile optimisation, mobile apps and responsive design since Google’s move to include mobile-friendliness as a significant ranking factor for its mobile search results. However, brand-new research from BrightLocal reveals that half of mobile users prefer using a mobile internet browser to mobile maps (40%) and mobile apps (only 10%).
7. Mobile Site Optimisation
According to the BrightLocal study, 38% of consumers are impressed when a local business has a mobile-optimised site.
If you haven’t already optimised your site for mobile, you may have seen a significant drop in your search rankings and traffic since April 21, 2015 (the launch date of Google’s Mobilegeddon algorithm update).
If you don’t use Facebook for business you are missing out on countless sales.
If you are not registered comprehensively with the right “local directories”, your business may as well not exist online.
Let us help you. Email firstname.lastname@example.org
The local SEO landscape has changed so much that it will make you think if what you’re currently doing is enough to ensure your clients remain visible on search results.
The rise of mobile search, queries becoming more conversational in nature, and Google changing the way local results come up have set the stage for a new local SEO scene — and we might even be expecting more next year.
Getting your clients to rank in local results has become less about building links. Claiming a listing and letting it sit there will get you nowhere. You have to look at the finer details of local search and optimize the right elements to push down the competition.
Just like any other digital marketing professional out there, I’ve become a witness to the never-ending changes that occur in the SEO landscape. In this post, I’ll be sharing my insights and a few strategies we’ve been implementing to help our partners get their clients ranking on local search results.
Here are local SEO fixes to ramp up your client’s rankings in 20 days:
Years ago, Twitter used to have RSS feed icons on all profiles that users could easily click to access their own personal feeds (or feeds for other users). Today, that feature is gone. Bummer, right?
An RSS feed for your Twitter profile can be very handy if you want to send your tweets to a blog or another social network. You can also gather the Twitter RSS feed from people you follow and feed them into an RSS reader, which can be handy if you want to create your own custom Twitter list but don’t like Twitter’s native list feature.
So how do you find the Twitter RSS feed if Twitter retired that feature long ago? Well, since lots of people still go looking for Twitter RSS options, there are a few alternative solutions.
In this particular article, we’ll look at one of the fastest and simplest ways to create a feed. Browse through the following slides to see how it’s done.
TwitRSS.me is by far one of the fastest and simplest ways to generate an RSS feed from Twitter. You don’t need to do anything technical at all and can create your feeds within seconds.
has two options: RSS feeds for a particular user’s tweets and RSS feeds for a term that you’d typically plug into the Twitter search field. The search term option is super useful if you want to follow trending terms or hashtags.
For the Twitter user RSS feed option, simply types the Twitter handle of the user you want into the corresponding field. You can optionally include all the replies they send to other users by checking off the “With replies?” box.
For the Twitter search RSS feed option, just type the search term into the corresponding field.
Click the big blue “Fetch RSS” button to have your feed created for you. It may take several seconds, so be patient while the page loads.
If you’re using a browser like Google Chrome, you’ll see a bunch of code on the next page. However, if you’re using a browser like Mozilla Firefox, you’ll see a feed of posts with the option to add them to your Live Bookmarks.
What you really want, ideally, is the URL of the feed. If your feed is for a user, it should look something like:
If your feed is a search term, it should look something like:
Add the link to your browser bookmarks or save it somewhere (like in Evernote using the Web Clipper extension) so you never lose it and can access it whenever you want. Then you can go ahead and do whatever you want with your feed URL by using it with the RSS-friendly service of your choice.
Recommended: Top 7 Free Online RSS Readers
Bonus: You may want to check out Queryfeed in addition to , which is a similar tool. Like , Queryfeed is a tool that allows you to create RSS feeds from Twitter search terms, with several different customizable options you can take advantage of to build your feed just the way you want.
Queryfeed even allows you to create RSS feeds for search terms on Google+, Facebook and Instagram, so if you use those social networks to keep track of trending topics too, this tool might seriously be worth checking out.
Facebook is making significant strides in local search, particularly in blending social media data with local search results.
This may be enough to start turning the tide toward making local businesses and indeed regional or national businesses into using Facebook as their major local search player as more and more users discover and enjoy the search experience through our brand promotion services.
All of the recent (2017) improvements to Facebook’s search function give users more reason to stay on Facebook, spend more time on the platform and consume more content. Facebook is finally making a realistic foray into local search and has the potential to significantly grow usage, which in turn can help small businesses that already love the engagement it provides to existing customers.
Thus, it makes sense for a local business to review its business page “About” section and the way its information shows up in search results to make sure it captures the increasing search traffic Facebook hopes to deliver. Here are a few tips to get started:
“Will we see Facebook AdWords or Facebook SEO any time soon? I wouldn’t bet against it”
Do You Want A Free analysis Of Your Business in your Postal code/Zip Code? We will provide a breakdown of your fanpage against the top one in your area and against the top regional fanpage in the same category. Just email email@example.com.
If your success relies upon on a website in any way, this book is a MUST READ.
Million Dollar Websites is the book you read before initiating the creative and technical aspects of the website process.
Whether you have a million dollar budget, building your own, or somewhere in between, Million Dollar Websites is the definitive non-technical guide that reveals best practices of the web elite to help you get it right – the first time.
It is Time to Update the Definition of a Website
The website has historically been viewed as a technical fete, connecting pages and links. Author Rebecca Murtagh believes it is time to update the definition of the website to reflect the vital role it plays for businesses and brands in today’s digital, social landscape.
The Website is NOT a Project
Despite good intentions, millions of websites emerge from the fatally-flawed gauntlet of project-dom unable to deliver results. Rather than a project, with a beginning and an end; the website must be a dynamic extension of the brand, able to adapt and respond to the competitive landscape, visitor expectations and business goals.
The Website is a Business Asset
As the ultimate destination for a business or brand, the website should support goals, deliver value, promote brand, interaction and conversion; one visitor at a time. It is imperative that the business take ownership of the website as the strategic asset it can, and should, be.
The High-Performance Website Never Begins With Design
A new website or re-design should never begin with design. Design is about solving problems. Designers, programmers, content writers, programmers and SEO’s expect important decisions to be made before entering into the creative and mechanical execution of the website. This book walks you through the steps needed to be able articulate the information needed to enable your web team to deliver the optimum solution on time, on budget – making everyone a winner.
Planning a New Website or Website Redesign?
* Define and justify resources required to facilitate creation, optimization and ongoing management of the website, as a business asset.
* Gain unprecedented insight to best practices used by the web-elite.
* Communicate effectively with in-house, and external resources, without having to learn a new language.
* Build a better website, on ANY budget.
* The role of the C-Suite and stakeholders.
* Step-by-step guide to promoting brand, clicks and conversion to create customers for life.
* Why, how, and when, to SEO without putting your site at risk.
* Prevent costly mistakes; save time and money, with invaluable insight, tools and tips.
* How to choose the right website format, platform and team.
* How to define requirements and/or RFP to enable true “apples-to-apples” proposal comparisons.
* Save time, money and stress – use tools to eliminate ‘unknowns’ that typically impact timeline and budget.
Today’s competitive digital landscape demands speed. There is no time to experiment or learn as you go. This book should be required reading for the C-level executive, business owner, webmaster, entrepreneur, designer, programmer, SEO, marketer, PR, sales, customer service professional, manager or student whose career is in any way connected to the creation, or performance, of the website.
Million Dollar Websites will forever change the way you look at the website – any website.
Even if you have been in the web business for years, or think your website is doing its job, you are sure to find invaluable nuggets of wisdom that will empower you to approach the website with the authority and confidence required to create a high-performing, quality website capable of delivering results today, and tomorrow.
Worksheets and other resources referenced throughout the book, and Google+ Hangouts with the author and guest experts are featured on the book website: milliondollarwebsite.tv
Find out more
Also Find Out More Here
The Exact software the SEO Professionals use to rank websites like yours http://bit.ly/1dGJIad
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Did you know that Christmas shoppers in the US will spend over 3 TRILLION dollars each Xmas holiday season?
This means that if you own a business, the next few weeks could be the biggest selling opportunity you’ll have all year!
But there’s a catch…
You see friend, while people are definitely in the mood to buy, the BIG problem is that it’s getting harder and harder to get noticed.
So to help you cash in on the holiday buying frenzy, I wanted to share a quick video with you. You can watch it HERE.
The video reveals…
Be sure to watch the video now, so you can put this strategy to work in YOUR business this week!
P.S. That link again is HERE
As you know video is the future of online marketing and traffic generation…
There’s just no two ways about it. If you want to be successful in today’s competitive online markets – you MUST USE video as a major component in your marketing.
The FACT is friend, Over 70% of ALL web traffic now comes from video…
…which means if you fail to move with the changing video tide, your online business is likely to drown – I’m sorry but it’s just the way it is…
But the good news is, now there’s an incredible new tool called Content Samurai that for the first time in history makes video marketing quick, easy, and effective…
With Content Samurai you can create irresistible traffic-pumping content videos, with absolutely ZERO video experience – and in mere minutes.
Videos that are capable of generating millions of views, killer search engine rankings and torrents of online traffic…?
Check Out Content Samurai HERE and see what all the fuss is about…
And no complicated timeline editing or confusing codecs, aspect ratios, or file formats to fiddle with.
If you can click a mouse, you can create killer videos with Content Samurai
You can also use Content Samurai to create Video Sales Letters, Squeeze Videos, Even full blown video courses and training videos with just a few clicks… (I know – that’s a bold claim…)
But it really must be seen to be believed…
Try Content Samurai here – And see for yourself…
P.S. But you better be quick because your first mover advantage to claim all the Video Traffic spoils in your market before your competition won’t last long…
Click any graphic or link to grab Content Samurai and start cranking out killer videos for your business.
If you are still doing SEO the hard way, you may want to read this.
All marketers have a clear GOAL in mind. They want to build websites with tons of traffic that converts and makes money.
How To Rank Websites After All These
Marketers also know that they only need two things to succeed online. The first thing is CONTENT. You need to provide good content for your visitors. You need to create VALUE.
You also need visitors that will read your content and buy something from you. As many visitors as possible. And the best and cheapest way to get many visitors is SEO (Search Engine Optimization).
As you know, content is the foundation of SEO as well. To get those “high quality, contextual” links, you need content. TONS of content that is published all over the web. With a link back to your website.
The second thing is KNOWLEDGE. Not just any knowledge. EXACT knowledge. You need to know what to do with all that content in order to get visitors. You need to know EXACTLY where to publish it.
The Easiest Solution
Well, the only thing you actually need is a good, nay, GREAT article spinner. I’m using Spin Rewriter 7.0 (the new version was just launched TODAY!). With its special ENL semantic spinning algorithm, it’s able to create TONS of unique and perfectly readable content. With a single click. No work required.
Spin Rewriter developers also added the extra article generating algorithm in the 7.0 version. From now on, Spin Rewriter will only generate the most unique articles out of the spinning syntax, which will make your content even more UNIQUE and Google proof.
The guys at Spin Rewriter really went the extra mile for you. Every new user of Spin Rewriter also receives a 60-page 34-days to 7,000 Daily Visitors SEO Blueprint that reveals just what to do with the unlimited source of content to set up websites and improve Google rankings. Simple, EXACT, day-by-day instructions. You can find a video with all the incredible functionality right here:
This way, you’ll finally have EXACTLY what you need: A website with traffic that makes money.
P.S.: Don’t forget to take advantage of the 5-Day FREE Trial!! There are no strings attached… and you can grab it here: http://bit.ly/IYCSpin
The easiest way to rank your website on the first page of Google?
Definitely contextual backlinks. Because they are surrounded with many keywords, they have more value than spammy links from forum profiles or blog comments. They also look more natural.
3 Roads To Success
There are 3 easy ways to build contextual backlinks. You can:
* Create a ton of Web 2.0 sites and publish your articles with backlinks there.
* Guest post on other people’s blogs.
* Publish articles in article directories.
And that’s pretty much it.
You’ve probably already heard that. But, that’s not all. You shouldn’t stop there. For real success, you need to go that extra mile.
Going The EXTRA MILE
You shouldn’t just link to your “money site”… You need to build links to all of your web 2.0 sites as well! You need to build links to your links. We call them “second tier” links. They make all the difference. They make your support sites seem more “legit”. They make links from support sites more valuable. You want that, RIGHT?!
You may argue with me that this requires TONS of content. It’s true. I’ll reveal the solution after I answer another open question.
How to build “second tier” links? Simply, create Web 2.0 sites, write guest posts and publish articles in article directories — and use all this content to link to your “first tier” links!
Huh… I can’t believe how EASY it is. All you need is enough content. And I’ll tell you how to get it. It can be very cheap (or even FREE).
FREE Content — A Myth?
Many people aren’t telling you about this strategy because they don’t want you to know how POWERFUL it is. Using a top-quality article spinner is GUARANTEED to generate all the content you need… in seconds, for no money at all after your initial investment!
Even better news is that BAD spinning doesn’t cut it anymore these days. Google hates poorly spun articles. I hate them too. That is why you need to pick an article spinner that is able to spin content just like humans — and you’ll be able to DOMINATE your competitors!
I personally prefer Spin Rewriter. I’ve tried all of them and at the moment only Spin Rewriter is able to produce readable and unique content. With a SINGLE click. aND They have also just launched a BRAND NEW version, Spin Rewriter 7.0! You may want to take a peek:
Anyway, there is a 5-day free trial, so you can test it for yourself. No strings attached! Imagine, how many articles you can spin in 5 days. Completely FREE.
Talk soon, (you can write and thank me) … 😉
P.S.: Guys from Spin Rewriter don’t just sell software. They also GIVE AWAY knowledge. They’ll also teach you exactly what to do with unlimited content to rank your websites on TOP of Google, with a daily blueprint, for 34 straight days. Completely FREE of charge! Your step-by-step training will start on Day 1.
These days, earning money online depends on a number of factors like the quality of your product, the customers that visit your website, the online Presence of your business, the demand for the product that satisfies needs to its best, and so on. There are just too many stuff to consider when you do business online and that is a hard fact. You could be claiming to have the greatest product or service. You could have the coolest website in the world, you could even be thinking you have the best advertising strategies in the world…
Maybe what you are trying to do is to generate an additional income over the web, but unfortunately you have constantly been bombarded with emails telling you could make millions of dollars online but never tell you exactly how to do it step by step. Maybe a few thousand dollars will be just great for you. Spending only one hour a day because you have to attend to your day job, and CPA Marketing is the answer for that too.
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