Go Tweet Yourself: 365 Reasons Why Twitter, Facebook, MySpace, and Other Social Networking Sites Suck

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$13.50

Flip Twitter the bird.
Tell Facebook to f#@% off.
Lose it on LinkedIn.

Somewhere between the advent of Facebook and launching Twitter to the masses, the Internet betrayed us. It allowed pages to be viewed by job interviewers, newsfeeds to be flooded by Aunt Julie, and for constant tweets about what color socks that random girl from the study group is going to wear today.

This book is the hilarious reply all that says: enough is enough. We don’t want to see the pictures from your business trip to Omaha. We don’t want a page-by-page account of what’s going on in Twilight. We definitely don’t want a virtual drink!

When you can’t fix the problem, fix the blame. And since there’s no way in 2.0-hell that you can put an end to the bastardization of the Book, you may as well have a good laugh while pointing the finger at those who ruined their online experience.

Password Organizer: An internet password logbook 5×8 with 102 pages password book, password keeper Store username, password, website, social media, etc.

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$5.95

Available in a special and exclusive colors and patterns! Store all your websites, usernames and passwordsMoreover,you can write other information that you want .All of your information is going to keep in the exclusive book. Now you are not miss your usernames and passwords.You can quickly log into web site ,social media sites, pay your bills, review your credit card statements, and shop at your favorite online stores.It make your life easy! Features:Respectively & content pages–Blank page for note –102 pages!–Spacious 5” x 8” pages

SOSTAC(r) Guide To Your Perfect Digital Marketing PLan: save time save money with a crystal clear plan (Volume 2)

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$16.74

How to build the perfect digital marketing plan that boosts results. PR Smith’s SOSTAC® Planning Framework can be learned in 3 minutes and applied, immediately, to any plan (business plan, marketing plan. digital marketing plan, integrated marketing plan, even your own life plan). Voted in the Top 3 Marketing Models worldwide by the Chartered Institute Of Marketing’s Centenary Poll, the SOSTAC® Planning System is used by both blue chips and start-ups because of its crystal clear simple, logical structure. SOSTAC® delivers a reassuring sense of order, as it reduces the chaos of information overload and structures a plan into a focussed set of tactics and actions driven by a carefully structured strategy, built from focused analysis and crystal clear objectives. Many organisations use it also to pitch for business, since it gives a reassuring sense of order to what might have been an unnecessarily complex proposition. That’s why professionals use it all over the world. Here’s what some say: “Essential reading and an invaluable reference guide” Institute of Direct and Digital Marketing “A really good easy-to-follow guide” Ged Carroll, Digital Director VP Europe, RacePoint Global “Highly acclaimed planning system – even for experienced digital marketers” David Green, Head of Global Digital Marketing, KPMG “Although most businesses are now doing digital marketing, nearly half don’t have a plan – that’s shocking! SOSTAC® gives you an awesomely simple framework to put that right.” Dave Chaffey, CEO Smart Insights Chapters: Situation Analysis (where are we now) Objectives (where do we want to go) Strategy (how do we get there) Tactics (the details of strategy, marketing mix etc.) Action (who does what, when & how) Control (are we getting there, metrics: daily/monthly) Learn it in 3 minutes and master it with practise. V3.0 2017 Update

Social Media: A Critical Introduction

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$39.23

Now more than ever, we need to understand social media – the good as well as the bad. We need critical knowledge that helps us to navigate the controversies and contradictions of this complex digital media landscape. Only then can we make informed judgements about what’s happening in our media world, and why.

Showing the reader how to ask the right kinds of questions about social media, Christian Fuchs takes us on a journey across social media, delving deep into case studies on Google, Facebook, Twitter, WikiLeaks and Wikipedia. The result lays bare the structures and power relations at the heart of our media landscape.

This book is the essential, critical guide for all students of media studies and sociology. Readers will never look at social media the same way again.SAGE Publications Ltd

e-Marketing Strategy: 7 Dimensions to Consider (the e-Marketing Mix)

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Marketing: Planning and Strategy, 8th Edition

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$212.20

Marketing Planning and Strategy is designed for courses at the junior/senior-level in marketing strategy, business unit strategy analysis, strategic market planning, marketing planning, strategic marketing management and advanced marketing. It focuses on building the strategic skills necessary to compete in the global economy by using a variety of analytical frameworks to understand how companies formulate strategy, make strategic decisions, and how they implement strategy. This text focuses on marketing strategy from the viewpoint of the business unit and clearly distinguishes marketing strategy from marketing management.Used Book in Good Condition

Network Forensics: Tracking Hackers through Cyberspace

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$60.29

“This is a must-have work for anybody in information security, digital forensics, or involved with incident handling. As we move away from traditional disk-based analysis into the interconnectivity of the cloud, Sherri and Jonathan have created a framework and roadmap that will act as a seminal work in this developing field.”

– Dr. Craig S. Wright (GSE), Asia Pacific Director at Global Institute for Cyber Security + Research.

 

“It’s like a symphony meeting an encyclopedia meeting a spy novel.”

–Michael Ford, Corero Network Security

 

On the Internet, every action leaves a mark–in routers, firewalls, web proxies, and within network traffic itself. When a hacker breaks into a bank, or an insider smuggles secrets to a competitor, evidence of the crime is always left behind.

 

Learn to recognize hackers’ tracks and uncover network-based evidence in Network Forensics: Tracking Hackers through Cyberspace. Carve suspicious email attachments from packet captures. Use flow records to track an intruder as he pivots through the network. Analyze a real-world wireless encryption-cracking attack (and then crack the key yourself). Reconstruct a suspect’s web surfing history–and cached web pages, too–from a web proxy. Uncover DNS-tunneled traffic. Dissect the Operation Aurora exploit, caught on the wire.

 

Throughout the text, step-by-step case studies guide you through the analysis of network-based evidence. You can download the evidence files from the authors’ web site (lmgsecurity.com), and follow along to gain hands-on experience.

 

Hackers leave footprints all across the Internet. Can you find their tracks and solve the case? Pick up Network Forensics and find out.

 

The Social Media Bible: Tactics, Tools, and Strategies for Business Success

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$20.66

The go-to guide to social media skills, now in an updated and revised Third Edition

The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the iPad, apps, Foursquare, and other geotargeted networks. New case studies and company profiles provide practical examples of how businesses have successfully implemented these strategies, using the newest social media marketing tools.

  • Updates and changes to Google’s search engine algorithms
  • More information on plug-ins, widgets, apps, and integration
  • Updates on Twitter and Yammer and new information on Google+
  • The latest in mobile marketing

Master the latest social media tools and deliver powerful messaging in the most effective way possible with The Social Media Bible.

John Wiley Sons

What is SEO? | Digital Marketing Agency | Viplex Media

Have You Seen …? New Post Could SEO help your practice? Learn more about SEO today!

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Package Design Workbook: The Art and Science of Successful Packaging

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$18.71

The Art and Science of Successful Packaging

This comprehensive guide provides designers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way. Package Design Workbook addresses all aspects of the creative process including choosing a package format, colors and materials, final finishes, and special considerations such as awkward objects and unique display considerations. This book breaks down the process of design in a much more comprehensive way than most books on the subject, which just analyze the final designs.

This guide also offers case studies in the back half of the book with the text focusing on why specific colors, formats, type treatments, and finishes were chosen, and what the resulting effects were on the consumer and the client.

Rockport Publishers

Critical Discourse Analysis of Chinese Advertisement: Case Studies of Household Appliance Advertisements from 1981 to 1996

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$149.00

This book reflects the chronological changes in Chinese cultural values, social relations, economy and politics by critically analyzing the Chinese advertising discourse. The work is based on research into the ideological values portrayed in Chinese household appliance advertisements in the 1980s – 1990s. The analytical framework covers a variety of methods: critical discourse analysis, chronological analysis, visual and verbal analysis, and qualitative and quantitative analysis. 
The findings suggest that ideological values consciously or unconsciously manifested by the visual and verbal devices in the Chinese advertisements moved in a pattern from simplicity to diversity, from being politically-oriented to being economically and profit-oriented, from conservatism to globalization and westernization, in keeping with the progression of the Chinese economic reform. The findings further indicate that the ideological values in the Chinese household appliance advertisements are embedded in the advertising language and illustrations. Lastly, the work reveals the reality of Chinese politics, economy and society at a time when China experienced the growth of the market economy and evolution of Chinese mainstream ideologies, and demonstrates the impacts of these changes on the ideological meanings in advertisements. This book will help readers discover the more profound meanings behind the superficial content of Chinese advertisements.

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American Girls: Social Media and the Secret Lives of Teenagers

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$9.25

A New York Times Bestseller

Award-winning Vanity Fair writer Nancy Jo Sales crisscrossed the country talking to more than two hundred girls between the ages of thirteen and nineteen about their experiences online and off. They are coming of age online in a hypersexualized culture that has normalized extreme behavior, from pornography to the casual exchange of nude photographs; a culture rife with a virulent new strain of sexism; a culture in which teenagers are spending so much time on technology and social media that they are not developing basic communication skills.
 
The dominant force in the lives of girls coming of age in America today is social media: Instagram, Whisper, Yik Yak, Vine, Youtube, Kik, Ask.fm, Tinder. 

Provocative, explosive, and urgent, American Girls will ignite much-needed conversation about how we can help our daughters and sons negotiate the new social and sexual norms that govern their lives.

Friend Seeding in Social Media: Why Is It Important?

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Social Network Sites for Scientists: A Quantitative Survey

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$78.95

Social Network Sites for Scientists: A Quantitative Survey explores the newest social network sites (for example, ResearchGate and Academia.edu) and web bibliographic platforms (Mendeley, Zotero) that have recently emerged for the scholarly community to use in the interchange of information and documents.

Chapters describe their main characteristics, what their advantages and limitations are, and the researchers that populate these websites. The surveys included in the book have been conducted following a quantitative approach, and measure the strength of the services provided by the sites in terms of use and activity. In addition, they also discuss the implications of new products in the future of scientific communication and their impact on research activities and evaluation.

  • Analyzes social network sites form scientists using a quantitative approach
  • Introduces the quantitative study of the main characteristic and functionalities of each platform, and the activity that they develop
  • Offers a scientific review of the most relevant and current studies on this issue, discussing their results and commenting on their implications for scientific communication and research evaluation