Marketing with Strategic Empathy: Inspiring Strategy with Deeper Consumer Insight

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Interpersonal Networks in Organizations: Cognition, Personality, Dynamics, and Culture (Structural Analysis in the Social Sciences)

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This book brings a social networks perspective to bear on topics of leadership, decision-making, turnover, organizational crises, organizational culture, and other major organizational behavior topics. It offers a new direction for organizational behavior theory and research by drawing from social network ideas. Across diverse research topics, the authors pursue an integrated focus on social ties both as they are represented in the cognitions of individuals and as they operate as constraints and opportunities in organizational settings. The authors bring their 20 years worth of research experience together to provide a programmatic social network approach to understanding the internal functioning of organizations. By focusing a distinctive research lens on interpersonal networks, they attempt to discover the keys to the whole realm of organizational behavior through the social network approach.

Communities and Networks: Using Social Network Analysis to Rethink Urban and Community Studies

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$26.95

In Communities and Networks, Katherine Giuffre takes the science of social network analysis and applies it to key issues of living in communities, especially in urban areas, exploring questions such as: How do communities shape our lives and identities? How do they foster either conformity or innovation? What holds communities together and what happens when they fragment or fall apart? How is community life changing in response to technological advances?

Refreshingly accessible and built on fascinating case examples, this unique book provides not only the theoretical grounding necessary to understand how and why the burgeoning area of social network analysis can be useful in studying communities, but also clear technical explanations of the tools of network analysis and how to gather and analyze real-world network data. Network analysis allows us to see community life in a new perspective, with sometimes surprising results and insights, and this book enables readers to gain a deeper understanding of social life and the relationships that build (and break) communities.

This engaging text will be an exciting new resource for upper-level undergraduate and beginning graduate students in a wide range of courses including social network analysis, community studies, urban studies, organizational studies, and quantitative methods.Used Book in Good Condition

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Learn Adobe Illustrator CC for Graphic Design and Illustration: Adobe Certified Associate Exam Preparation (Adobe Certified Associate (ACA))

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This study guide uses text integrated with video to help you gain real-world skills that will get you started in your career in graphics, design, or illustration, and lays the foundation for taking the Illustrator ACA exam. A mix of project-based lessons, practical videos, and regular assessments throughout prepares you for an entry-level position in a competitive job market.

 

Adobe conducted research to identify the foundational skills students need to effectively communicate using digital media tools. Based on feedback from educators, design professionals, businesses, and educational institutions around the world, the objectives cover entry-level skill expectations for each topic. The ACA exams have proved to be highly successful; Adobe reports that the total number of exams taken worldwide has reached one million since 2008.

 

To create this new product, Peachpit and Adobe Press have joined forces with team of outstanding instructors who have a great track record getting students certified: Rob Schwartz and his colleagues at BrainBuffet.com.

Best MLM Marketing Strategies – Step By Step Marketing Plan

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Advertisements: Webster’s Image and Photographic History, 1830 to the Present

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This book represents an image and photographic history dedicated to “advertisements”. Images cover the period from 1830 to the present. It is a historical compilation from a variety of sources with a linguistic emphasis on any image relating to the term “advertisements,” including alternative meanings and inflections which capture ambiguities in usage. These furthermore cover all parts of speech (noun, proper noun, verb, adverb or adjective usage) as well as use in modern slang, pop culture, social sciences (linguistics, history, geography, economics, sociology, political science), business, computer science, literature, law, medicine, psychology, mathematics, chemistry, physics, biology and other physical sciences. This selection process results in many unexpected entries for a image collection on advertisements, since editorial decisions to include or exclude images is purely a linguistic process. The dating of the images is either the year taken, the year published, or a numerical value found in the title or credit (e.g. the sorting by years may not be related to the years when the images were originally produced). Original image orientation is generally used. The images are used under license or with permission, used under “fair use” conditions, used in agreement with the original authors, or are in the public domain. Some images have not been cropped, to retain margin information, and/or to show original condition. Proceeds from this book are used to expand the content and coverage of Webster’s Online Dictionary (www.websters-online-dictionary.org).

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Social Media Marketing: Learn Strategies on How to Use FaceBook, YouTube, Instagram and Twitter to Grow Your Following, Build Brand Awareness and Drive Traffic to Your Business.

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Learn How Thousands of People Make a Living of Social Media Marketing!

There are plenty of books on this subject of social media marketing, however, only few of them are actually useful. This book was made to ensure it is full of as much useful information as possible, whether you’re a beginner, advanced, or even expert on social media marketing.

In This Book You’ll Learn:

  • How to Market on Facebook
  • How to Market on YouTube
  • How to Market on Twitter
  • How to Market on Instagram
  • How to Differentiate Yourself from Your Competition
  • How to Brand Yourself – The Right Way
  • How to Find the Perfect Customers for Your Business
  • How to Expand Your Business Internationally
  • And much, much more!

This book will discuss the right way to make the best social media tools work for you so that you will be able to grow your business as well as your brand!

There are many things that you can do to market yourself online. However, you need to do it in a smart way without leaving any penny without a proper return on investment. Whether you’re on Facebook, Twitter or Instagram – you need to know how to attract customers that will be able to get the majority of the information that they need right from your social media business page.

This Book Is for You If:

  • You have an offline business and want to expand online
  • You’re new to social media marketing and want to have the smoothest start
  • You have an online business and want to grow your revenue
  • You are looking for ways to attract more fans, customers and audience to your brand
  • You’re a musician, entrepreneur, CEO, marketer, or just somebody that needs guidance on social media marketing – This book is for you!

So Scroll Up, Click The Buy Button, and Start Growing Your Business Right Now!

Analysis of Images, Social Networks and Texts: 5th International Conference, AIST 2016, Yekaterinburg, Russia, April 7-9, 2016, Revised Selected … in Computer and Information Science)

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$67.59

This book constitutes the proceedings of the 5th International Conference on Analysis of Images, Social Networks and Texts, AIST 2016, held in Yekaterinburg, Russia, in April 2016.

The 23 full papers, 7 short papers, and 3 industrial papers were carefully reviewed and selected from 142 submissions. The papers are organized in topical sections on machine learning and data analysis; social networks; natural language processing; analysis of images and video.

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Social Media Marketing Secret Formula Exposed

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Social Media Marketing (Volume 1)

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Have you tried Social Media Marketing books before? Perhaps you are tired of the information they leave out? Social Media Marketing is a hot topic, with everyone believing they can make money using the same techniques that are told and tried over and over again. It makes sense that you want a step by step plan on how to effectively market your business on social media, and you do need to start somewhere. This book is created for individuals who know little to nothing about the business side of Social Media Marketing and how it really works. Throughout these pages are answers to questions you may have had. Social Media can be a wonderful way to increase traffic to your business, thereby increasing your profit and income. Hundreds of thousands of people have been successful in marketing on social media and turning a great income as a result. Read this book to find out how you can become one of them! Your success is dependent on how you approach Social Media Marketing. If you approach it like a business, where you know the history of each platform and the various techniques that you can implement on each, then you will be successful. In this book you will learn: • A short background history of social media • Domination strategies on most platforms, inclusing Facebook, Instagram and Twitter • How to effectively market via blogging • Tips and tricks to consider • Common mistakes to avoid So what are you waiting for? Take action, not now, but right now, and grab your copy, today!

The Myth of Post-Racialism in Television News (Routledge Transformations in Race and Media)

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$125.80

This book explores the written and unwritten requirements Black journalists face in their efforts to get and keep jobs in television news. Informed by interviews with journalists themselves, Lewis examines how raced Black journalists and their journalism organizations process their circumstances and choose to respond to the corporate and institutional constraints they face. She uncovers the social construction and attempted control of “Blackness” in news production and its subversion by Black journalists negotiating issues of objectivity, authority, voice, and appearance along sites of multiple differences of race, gender, and sexuality.