Tag Archives: content strategy

Modern Content Marketing: Coca-Cola’s “Content 2020 Initiative”

Fantastic New Post This is the best modern content marketing (messaging) strategy video on how Coca-Cola is changing from “creative excellence” (advertising) to “content excellent” (organic content shared with the online community). It is the best content marketing strategy video in the last decade. For more information, visit http://projects.forwardm.com. Likes: 56 Viewed: 7956 source

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